Silicon Valley Is a Big Fat Lie; Sam Biddle; In GQ (Gentleman’s Quarterly); 2015-06.
Teaser: We’re forever thankful to Silicon Valley for giving us the iPhone, omnipotent search engines, and swipe-simple hookups. But now that America’s most vaunted industry has also become its most self-satisfied, Silicon Valley is veering toward fall-of-Rome territory. Which is why it needs to blow up these seven myths about itself before it’s too late
tl;dr → gee whiz! But it’s not so great really. BTW they are all socially inept.
His point, and he does have one.
He don’t like it,
He wants to see some more contrite.
Something about not enough women.
Coding is bad m’kay?
John or Jane Doe, an employee, Greylock Partners.
Listicle (of Myths)
Myth #1: Silicon Valley Is the Universe’s Only True Meritocracy
Myth #2: Silicon Valley Is Bringing Us Closer Together
Myth #3: Younger Is Smarter, Safer, and Inarguably Better
Myth #4: School Is for Suckers, Just Drop Out
Myth #5: Coding Is the Key to the Kingdom
Myth #6: San Francisco Is the (Moral, Cultural, Financial) Center of the Universe
bourgeois white kid
boys’-club bullshit (without irony … this was opined in a magazine entitled Gentelman’s Quarterly)
tl;dr →Effect is r=0.56 vs r=0.49, N=86,200 self-selected volunteers.
Judging others’ personalities is an essential skill in successful social living, as personality is a key driver behind people’s interactions, behaviors, and emotions. Although accurate personality judgments stem from social-cognitive skills, developments in machine learning show that computer models can also make valid judgments. This study compares the accuracy of human and computer-based personality judgments, using a sample of 86,220 volunteers who completed a 100-item personality questionnaire. We show that (i) computer predictions based on a generic digital footprint (Facebook Likes) are more accurate (r = 0.56) than those made by the participants’ Facebook friends using a personality questionnaire (r = 0.49); (ii) computer models show higher interjudge agreement; and (iii) computer personality judgments have higher external validity when predicting life outcomes such as substance use, political attitudes, and physical health; for some outcomes, they even outperform the self-rated personality scores. Computers outpacing humans in personality judgment presents significant opportunities and challenges in the areas of psychological assessment, marketing, and privacy.
Jordan Grossman, “head” of U.S. sales., Waze of Google.
Branded Pins and Takeovers
Roadside ads delivered to moving vehicles.
Branded Pins, The Pins
Start Screen Arrow, an extension of Branded Pins
Quick Serve Restaurants (QSR), i.e. fast food.
Something about The Toothbrush Test
has something to do with a metaphor of regularity & hygiene as a value delivery.
<quote>It’s essentially the same reach and frequency of being able to put an ad on someone’s mirror when they’re brushing their teeth every morning and every evening.</quote>