You Are Already Living Inside a Computer | The Atlantic

You Are Already Living Inside a Computer; Ian Bogost; In The Atlantic; 2017-09-14.
Teaser: Futurists predict a rapture of machines, but reality beat them to it by turning computing into a way of life.

Ian Bogost
  • The Ivan Allen College Distinguished Chair in media studies
  • A professor of interactive computing at the Georgia Institute of Technology
  • Play Anything: The Pleasure of Limits, the Uses of Boredom, and the Secret of Games
    Ian Bogost; Basic Books; 2016-09-13; 288 pages; ASIN:0465051723: Kindle: $19, paper: $7+SHT; site
  • Biography, by The Atlantic.

tl;dr → Computers are a fetish (just like any other). The “smart gadgets” are silly.
and → <quote>This new cyberpunk dystopia is more Stepford Wives, less William Gibson.</quote>
and → <quote>There’s some tragedy in this future. <snip/>  It’s [computers] they might remain just as ordinary and impotent as they are today, and yet overtake us anyway.</quote>


  • planned obsolescence
  • Google
  • fidget spinners
  • Roomba
  • GasWatch
  • connected toasters
  • Smartphone-connected bike locks .
  • Samsung TV
  • Automated Content Recognition (ACR)
  • CIA
  • hacked TVs
  • hacked baby monitors
  • botnet
  • Hilton
  • Hampton Inn
  • Twitter
  • Denial of Service (DoS) attack
  • Ring, a “smart” doorbell
  • <quote>these are not the robots we were promised</quote>, attributed to Nicholas Carr, as a “wisecrack.”
  • Alan Turing, paper, 1950
  • Turing machine, 1936
  • Silicon Valley
  • Watson, an “Artificial Intelligence (AI)”, IBM
  • Something about how Twitter will trial Watson to detect abuse.
  • Earlier this year, Chris Moody, Twitter’s vice president of data strategy, because <quote>stopping abuse [as] the company’s first priority</quote>, attributed to Chris Moody, VP Stratego®, Twitter
  • Turing Test
  • reverse Turing Test (the CAPTCHA)
  • Uber
    honorific: <quote>The ride-hailing giant</quote>
  • Ring
  • the “disruption”
  • intelligent machines
  • robot apocalypse
  • pleasure of connectivity.
  • early dystopic scenarios
  • the actions computers take become self-referential
  • cyberpunk dystopia
  • Stepford Wives
  • William Gibson.
  • “hyperemployment”
  • Facebook
  • Google
  • Nick Bostrom
  • Artificial Intelligence (AI)
  • “superintelligence”
  • robot apocalypse.
  • David Chalmers
  • Ray Kurzweil
  • the “singularity”
  • Google, which operates
  • a division devoted to human immortality


  • GasWatch
  • Nest
  • Nokē
  • Roomba


  • Nick Bostrom
  • Nicholas Carr
  • David Chalmers
  • William Gibson
  • Ray Kurzweil
  • Chris Moody, vice president of data strategy, Twitter
  • Alan Turing,
  • Joseph Weizenbaum


The editor has helpfully placed certain sentences of the essay in the 50pt font to develop a sort of “spinal navigation” to the piece; and so you can’t miss the point, given all the words.

  • Computers already are predominant, human life already takes place mostly within them, and people are satisfied with the results.</quote>
  • People don’t seek out computers in order to get things done; they do the things that let them use computers.
  • People choose computers as intermediaries for the sensual delight of using computers.
  • The Turing test works best when everyone knows the interlocutor is a computer but delights in that fact anyway.
  • Doorbells and cars and taxis hardly vanish in the process. Instead, they just get moved inside of computers.
  • The present status of intelligent machines is more powerful than any future robot apocalypse.






In Jimi Wales’ Wiki


In The Atlantic

Resources for Getting Started with Distributed Systems | Caitie McCaffrey

Caitie McCaffrey (Microsoft); Resources for Getting Started with Distributed Systems; In Her Blog; 2017-09-07.

tl;dr → Distributed Sagas, within the .NET culture of Microsoft.




  • A Canon (The Canon)
  • Examplars (Bloggists)
  • Post Mortems (After Action Reports)

Separately noted.

INRIA-Eurecom research work reported the InMobi abuse in 2014, the FTC settles in 2016 | INRIA

FTC InMobi settlement: INRIA-Eurecom research work reported the abuse in 2014; Jagdish Prasad ACHARA; In Their Blog; 2017-08-23.

tl;dr → his research documented the practice; his work caused the sanction of InMobi by the FTC (busted!)

Original Sources

Jagdish Prasad Achara, Aurélien Francillon;  WifiLeaks: Underestimated Privacy Implications of the ACCESS_WIFI_STATE Android Permission; In WiSec’14, 2014-07-23→2017-07-25; 6 pages.




Escape The Matrix | Wired

Escape The Matrix: The Internet is the Uncanniest Valley, Don’t Get Trapped There; Virginia Heffernan; In Wired; 2017-09.
Teaser: The Great Tech Panic: The Internet is The Uncanniest Valley
Virginia Heffernan performs the tweeting at @page88.

tl;dr → The techno panic is discursive: internet life is not A Life Well Lived; as such, and wrapped in 2125 words.
and → Computers are a fetish (just like any other).


The Great Tech Publishing Panic of 2017.


Virginia Heffernan; Magic and Loss: The Internet as Art; Simon & Schuster; 2017-06-027; 272 pages; ASIN:1501132679: kindle: $13, paper: $2+SHT.


  • Amazon
    • Alexa, of Amazon
    • Echo, of Amazon
  • Facebook
  • Google
  • Instagram
  • Snapchat
  • Snopes
  • Spotify
  • Twitter
  • YouTube


  • Elaine Scarry, a philosoph.
    • Professor of English and American Literature and Language, the Walter M. Cabot Professor of Aesthetics and the General Theory of Value at Harvard University; via Jimi Wales’ Wiki
  • David Kessler
    • this guy
      David Kessler, expert, popularizer

      • grief counseling
      • adviser to the stars of Hollywood.
    • not this guy
      David Aaron Kessler. In Jimi Wales’ Wiki.

      • pediatrics
      • law
      • Commissioner of the Food &amp Drug Administration (FDA)
  • Masahiro Mori, professor, robtics.


<quote>The same anxiety turned contempt attends much of today’s social media, notably Twitter and Snapchat, where the sheen of fatuousness, cryptic UX, and clubhouse jargon appears designed to humiliate and enfeeble.</quote>

<quote>David Kessler has written about mental illness, thoughts, ideologies, and persistent images of past or future can “capture” a person and stall their mental freedom.</quote>

<quote>Paradoxically, framing the internet as a text to be read, not a life to be led, tends to break, without effort, its spell. Conscious reading, after all, is a demanding ocular and mental activity that satisfies specific intellectual reward centers. And it’s also a workout; at the right time, brain sated, a reader tends to become starved for the sensory, bodily, three-dimensional experience of mortality, nature, textures, and sounds—and flees the thin gruel of text.</quote>
Challenge to the reader: edit this down to ten words, but retain the metaphor of “breaks the spell” and the (physical) “workout” concept.


  • Elaine Scarry, Dreaming by the Book, 1999
    tl;dr → <quote>a manifesto on literature and the imagination.</quote>
  • Arrival of a Train at La Ciotat,, a movie, 1896.
  • The Polar Express, a movie, 2010+ (recent)


The Suitcase Words

Oh my, lots of them…
  • Acela
  • Artificial Intelligence (AI)
  • blockchain
  • Coke
    Diet Coke
  • James Comey
  • cyber, the cyber
    • cyberattack
    • cyberwarefare
  • Diet Coke
  • drones
  • digitization
  • GIF
  • GPS
  • McModern design
  • Mentos
  • OGG (sic)
    Ogg, definition
  • Barack Obama
  • PGP
  • Pokémon Go
  • Redit
    • reditor
    • subredditor
  • Russia
  • Super Mario Odyssey
  • web metropolis
  • UX
  • vapors
    suffering the vapors
  • YouTube

Once a Running Joke, LinkedIn Is Suddenly a Hot Social Network: LinkedIn is Now Optimized for Content Marketing | Ad Week

Once a Running Joke, LinkedIn Is Suddenly a Hot Social Network. Here’s What Changed;  ; In Ad Week; 2017-09-??.
Teaser: Content marketers found their happy place. Over the past two years, LinkedIn has added new lead-generation and targeting tools.


  • Microsoft
  • LinkedIn is still running at a loss.
  • Pull quotes from various persons unrelated to LinkedIn (Microsoft).
    e.g. “LinkedIn is the Facebook for b-to-b marketers,” attributed to some pundit.

Incompatible: The GDPR in the Age of Big Data | Tal Zarsky

Tal Zarsky (Haifa); Incompatible: The GDPR in the Age of Big Data; Seton Hall Law Review, Vol. 47, No. 4(2), 2017; 2017-08-22; 26 pages; ssrn:3022646.

tl;dr → the opposition is elucidated and juxtaposed; the domain is problematized.
and → “Big Data,” by definition, is opportunistic and unsupervisable; it collects everything and identifies something later in the backend.  Else it is not “Big Data” (it is “little data,” which is known, familiar, boring, and of course has settled law surrounding its operational envelope).


After years of drafting and negotiations, the EU finally passed the General Data Protection Regulation (GDPR). The GDPR’s impact will, most likely, be profound. Among the challenges data protection law faces in the digital age, the emergence of Big Data is perhaps the greatest. Indeed, Big Data analysis carries both hope and potential harm to the individuals whose data is analyzed, as well as other individuals indirectly affected by such analyses. These novel developments call for both conceptual and practical changes in the current legal setting.

Unfortunately, the GDPR fails to properly address the surge in Big Data practices. The GDPR’s provisions are — to borrow a key term used throughout EU data protection regulation — incompatible with the data environment that the availability of Big Data generates. Such incompatibility is destined to render many of the GDPR’s provisions quickly irrelevant. Alternatively, the GDPR’s enactment could substantially alter the way Big Data analysis is conducted, transferring it to one that is suboptimal and inefficient. It will do so while stalling innovation in Europe and limiting utility to European citizens, while not necessarily providing such citizens with greater privacy protection.

After a brief introduction (Part I), Part II quickly defines Big Data and its relevance to EU data protection law. Part III addresses four central concepts of EU data protection law as manifested in the GDPR: Purpose Specification, Data Minimization, Automated Decisions and Special Categories. It thereafter proceeds to demonstrate that the treatment of every one of these concepts in the GDPR is lacking and in fact incompatible with the prospects of Big Data analysis. Part IV concludes by discussing the aggregated effect of such incompatibilities on regulated entities, the EU, and society in general.


<snide>Apparently this was not known before the activists captured the legislature and affected their ends with the force of law. Now we know. Yet we all must obey the law, as it stands and as it is written. And why was this not published in an EU-located law journal, perhaps one located in … Brussels?</snide>


A. Purpose Limitation
B. Data Minimization
C. Special Categories
D. Automated Decisions


There are 123 references, manifested as footnotes in the legal style.

Separately noted.

Publishers, pick your KPIs and stick with them | Monday Note

Frederic Filloux; Publishers, pick your KPIs and stick with them; In His Blog, entitled Monday Note, centrally  hosted on Medium; 2017-09-17.
Teaser: News publishers reassure themselves with the number of Key Performance Indicators at their disposal. The selection of gauges is always indicative of business priorities (or lack of thereof).

tl;dr→ For the KPI, use ARPU, only; ignore others.


  • Average Revenue Per User (ARPU)
  • Google
  • page loading latency
  • viewability
  • advertising
  • Facebook
  • Mechanical Turk
  • BuzzFeed


Truth Vs. Religion: What Kind Of Data Company Are You? | Ad Exchanger

Truth Vs. Religion: What Kind Of Data Company Are You?; Auren Hoffman; in Ad Exchanger; 2017-09-11.
Auren Hoffman is CEO, SafeGraph.
SafeGraph, are purveyors to the trades.

tl;dr → What fun!  How very B-school.

  • Data versus Application
  • Truth versus Religion
  • Series beats Parallel

To start, do “one thing well.”



Historical recordation (true history)
Prediction (prophecy upon a religious teaching)
Sell “data,” only that.
Perform “data,” as artists.


Experian Truth
Equifax Truth
Transunion Truth
LiveRamp Truth
Segment Truth
Improvado Truth
mParticle Truth
Bloomberg Truth
FICO Religion
ThreatMetrix Religion
Nielsen Religion
Market Track Religion
Yodlee Data
Vantiv Data
Clearbit Data
Windfall Data Data
SecondMeasure Application
Verisk Application
Abacus Application
Vantiv Application
Plaid Application
Siftery Application


Truth stats. watchers.
Religion stats. watchers & algo. minders.
Application no UX
Application UI & UX


Break Up the Tech Giants? No, Just Level the Field | Bloomberg

Break Up the Tech Giants? No, Just Level the Field; Leonid Bershidsky; In Bloomberg View; 2017-09-11.
Teaser: Facebook, Google and Uber should be held to the same rules as their older rivals.

tl;dr → regulate them, just like every other industry
and → besides the real question is about tax obligations, the taxes are not being paid.

Question → <quote>How can these benign, universally loved innovators be stopped from turning into evil, soulless corporate behemoths? </quote>
Answer → regulate them (a.k.a. “mend it, don’t end it”).


  • United States
  • European Union (EU)
  • Facebook
  • Google
  • search market share
  • Amazon
  • presidential campaign
  • fake accounts
  • Russia
  • Whole Foods, of Amazon
  • Facebook
  • Google
  • Amazon
  • Barry Lynn
  • New America Foundation
  • Open Markets (program)
  • Eric Schmidt
  • “hipster antitrust,” attributed to Joshua Wright, from a tweet
    Joshua Wright, is professor of law, George Mason University.
  • Margrethe Vestager, antitrust commissioner, The European Union.
  • Amazon
  • Uber, a taxi company
  • Airbnb, is a hospitality company
  • “platforms”
  • eBay
  • an Indian law
    requires 100 percent foreign ownership of companies that operate mainly as a marketplace, with no more than 25 percent of their sales coming from one vendor, such as the company itself
  • the mantle of innovation


<quote>It shouldn’t be allowed to “tech” companies either; otherwise, the playing field is not level and older rivals have less resources to invest in new technology to compete more effectively.
This is not really about antitrust, though state aid laws in Europe are the purview of competition authorities; this is about closing obvious, well-known tax loopholes.</quote>


  • tech giants
  • tech leaders
  • these U.S. behemoths
  • a Caribbean shell company holding the rights to a distribution scheme or an ad-selling technique.



In Bloomberg View

In Bloomberg