Once a Running Joke, LinkedIn Is Suddenly a Hot Social Network. Here’s What Changed; Dan Tynan; In Ad Week; 2017-09-??.
Teaser: Content marketers found their happy place. Over the past two years, LinkedIn has added new lead-generation and targeting tools.
- LinkedIn is still running at a loss.
- Pull quotes from various persons unrelated to LinkedIn (Microsoft).
e.g. “LinkedIn is the Facebook for b-to-b marketers,” attributed to some pundit.