As Google Fights Fake News, Voices on the Margins Raise Alarm | NYT

As Google Fights Fake News, Voices on the Margins Raise Alarm; Daisuke Wakabayashi; In The New York Times (NYT); 2017-09-26.

tl;dr → Google Bad. They change their indexing; publishers beholden to search-generated traffic sourcing schemes are affected.
and → <quote>The New York Times could not find the same level of traffic declines at all of those publications, based on data from SimilarWeb</quote> <ahem>then why write the article about a non-event?</ahem>


The voices on the margins,
The marginal voices.
  • Socialists, specifically, David North
  • SourceFesters
  • Breitbartists
  • Frank Pasquale


Frank Pasquale; The Black Box Society: The Secret Algorithms That Control Money and Information; Harvard University Press; 2016-08-29; 320 pages; ASIN:0674970845: Kindle: $10, paper: $11+SHT; separately filled.


  • World Socialist Web Site (WSWS)
  • Project Owl, of Google
    • Announced 2017-04.
    • <google>algorithmic updates to surface more authoritative content</google>
      <ny-times>stamp out fake news stories from its search results</ny-times>
  • Google performs search results page rating
    • A panel method, of living humans.
    • The panel is paid-staff of Google.
    • N=10,000.
  • Search Quality Evaluator Guidelines; Google; 2013.
  • Alexa, of Amazon,
    not the robot, the web analytics shop.
    has independent traffic estimates.
  • David North (WSWS); open letter to Google, World Socialist Web Site (WSWS); 2017-08-25.
  • SimilarWeb, a web analytics firm.
  • some video, unattributed; hosted on SourceFed; 2016-06.
    tl;dr → accuses Google; asserts there is manipulation of the search results.
  • Four Times Google was Linked Directly to Hillary Clinton; Some Screeching Troll (SST); On Breitbart; 2017-08-14


  • is buried.
  • The New York Times (NYT) is not able to replicate or validate the claims of traffic falloff.
    <quote>The New York Times could not find the same level of traffic declines at all of those publications, based on data from SimilarWeb, a web analytics firm. </quote>


  • Michael Bertini, expert, iQuanti.
    iQuanti is a marketing agency.
  • Pandu Nayak, spox, fellow, Google.
  • David North, the editorial chairman, World Socialist Web Site
  • Frank Pasquale, professor, law, information law, University of Maryland.


In The New York Times (NYT)…

Why women of 40 and 50 are the new ‘ageless generation’ | The Telegraph

Why women of 40 and 50 are the new ‘ageless generation’; Leah Hardy; In The Telegraph; 2017-07-02.

tl;dr → Of a certain age, and forever 21 (as branded); it is “middle age” but not to be called that because old people are middle aged.


  • Credited with inventing the concept The Perennials
    • Gina Pell
    • age 49
    • US internet entrepreneur
    • Quotes
      stripped from Gina Pell (The What) Meet the Perennials; In Her Blog, hoisted on Medium; 2016-10-19; separately filled.; Teaser: Because age ain’t nothin’ but a number

      • <quote>Perennials are ever-blooming, relevant people of all ages who know what’s happening in the world, stay current with technology and have friends of all ages. We get involved, stay curious, mentor others, and are passionate, compassionate, creative, confident, collaborative, global-minded risk takers.</quote>
        <div data-tmg-particle=”tmg-pull-quote”>Perennials are ever-blooming, relevant people who know what’s happening in the worldAnd yes, that HTML tag is actually in the article as such.
      • <quote>The future lies with forward-thinking companies such as Netflix and Amazon who profile customers by their tastes, not by their age. Defining people by their birth year is so antiquated</quote>
  • The study
    • N=500
    • women
    • SuperHuman, an agency
  • SuperHuman
    • Rebecca Rhodes, age 44
      <quote>In today’s Converse-and-jeans uniform, worn by everyone from 10 to 70, you often can’t tell how old a woman is from behind.</quote>
    • Sandra Peat, age 42

<liprofessor, psychology, Harvard University

  • A study, with claims
    • people who feel old compared to others tend to age faster
    • a major factor in this is the way they [must] dress.
    • those who wore uniforms, and so dressed the same as younger colleagues, suffered fewer age-related illnesses.
  • Richard Cope, staff, Mintel, a consumer trends boutique.


  • The mother-daughter in the hook.
  • Nicole Kidman age “40+”
  • Julia Roberts, age 49
  • Brigitte Macron, age 64
    [Wife of] Emmanuel Macron, 39.
  • JK Rowling
  • Michelle Obama
  • Anna Wintour
  • Julianne Moore, age 56,
  • Emma Watson, age 27
  • Fiona Gibson, age 52
  • Lynne Barratt-Lee, age 58, mother; Georgie Barrett, age 24, daugher
  • Grace Fodor, age 50, Studio 10, a cosmetics brand


Due to Gina Pell, separately filled
Confidence Paradox
Due to Rebecca Rhodes; Women have a bad lot; The Media; the body image issues; the unattainable standards.


In The Telegraph

Meet the Perennials | The What

Gina Pell (The What) Meet the Perennials; In Her Blog, hoisted on Medium; 2016-10-19
Teaser: Because age ain’t nothin’ but a number

Gina Pell is Content Chief, The What, a blog.

tl;dr → Perennials are early-to-mid-career, mid-to-upper-affluence, substantially childlessfree (pre-, post-, bychoice-, anti-), educated, cosmopolitan, coastal, suburban-to-urban, but not urban; and most importantly consumerist in mindset; a.k.a. they are Creative Class “professional” types.


The Perennials → <quote>[We] are ever-blooming, relevant people of all ages who live in the present time, know what’s happening in the world, stay current with technology, and have friends of all ages.</quote>


  • Gina Pell claims credit for coining the term The Perennials
    <ahem>as does Nick Graham</ahem> as filled, nearby.

    • Trialed as The Relevants
      Relevants; In Her Blog, WHEN?
    • [she reminds] Slurred, it sounds like “I’m Irrelevant”
    • Gina Pell is a thought leader.
  • Prefer behavior over generational categories
    <quote>recommendation engines that target people based on behavioral data over outmoded generational stereotypes.</quote>
  • Millennials, the generation (is a score years, the twenty years)
    • age 36→16
    • born: 1981→2001
  • Generational segregation
    Counter-claim & Counter-theory (of Pell): the categories drive the separation of the cohorts contra the categories identify the segration already in place.

    • Boomers
    • GenX
    • GenY



  • [They are] ever-blooming, relevant people of all ages
  • [They] live in the present time
  • [They] know what’s happening in the world
  • [They] stay current with technology
  • [They] have friends of all ages.
  • [They] get involved, stay curious
  • [They] mentor others, are many salubrious adjectives:
    • passionate
    • compassionate
    • creative
    • confident
    • collaborative
    • global-minded
  • [They] are risk takers who continue to push up against our growing edge
  • [They] know how to hustle.
  • [They] comprise an inclusive, enduring mindset
  • [They] are not a divisive demographic.
  • [They] have performed faster than any single generation in the axes of
    • wide appeal
    • spread ideas
    • spread commerce.


As paradigmatic icons of the popular culture: #Perennials
<ahem>this method of cohort characterization is cribbed right out of Strauss & Howe</ahem>

  • Lady Gaga + Tony Bennett
  • Lena Dunham + Jenni Konner
  • Beyoncé + Jay-Z, Bob Dylan
  • Jimmy Fallon
  • Pharrell Williams
  • Justin Trudeau
  • Ellen DeGeneres
  • Malala
  • Sheryl Sandberg
  • Mick Jagger
  • Michelle Obama
  • Emma Watson
  • Elon Musk
  • Bernie Sanders
  • Diane Von Furstenberg
  • Lorne Michaels
  • Ai Weiwei
  • John Oliver
  • Aziz Ansari
  • the little girl on Stranger Things
  • Sarah Jessica Parker

The Millennial Clichés

  • Motorola StarTAC
    <aside>and those were great little phones weren’t they? They don’t make ‘em like that any more. Today’s youth wants the phablet, the pocket rocket, the pocket plate.</ahem>
  • <quote>Earned revenue is very 20th Century thinking, Dad. It’s all about eyeballs right now.</quote>, synthetic quite self-attributed to Gina Pell in a fictitious conversation with her parents..
  • Millennials = entitlement
  • living in your parents basement
  • growing an artisanal beard
  • drinking craft beer


  • The Baby Boomers, 1946–1964.
  • The Millennials, 1982-2004.
    <quote>the first and only officially recognized generation by the Census Bureau because of <reasons/></quote>
  • Strauss & Howe Generations (a book), 1991; separately noted, specifically thus.


  • Gina Pell is Content Chief, The What, a blog
    ex-Splendora, a lifestyle magazine.
  • [Business] Partner Amy Parker, 5 years younger
    ex-Splendora, a lifestyle magazine.
  • Husband: Dave [NAME? Pell?], bloggist; NextDraft, a blog.

See Gina Pell welcomes the Perennials: all-ages movement of relevancy; Catherine Bigelow; In The San Francisco Chronicle; 2017-02-15; separately filled.


Gina Pell welcomes the Perennials: all-ages movement of relevancy | San Francisco Chronicle

Gina Pell welcomes the Perennials: all-ages movement of relevancy; Catherine Bigelow; In The San Francisco Chronicle; 2017-02-15.

tl;dr → Gina Pell developed The Perennials concept to capture the cohort of older (uh) Millennial-Gen-Xers who, in middle age, now want some respect.

Original Sources

Gina Pell; Meet the Perennials; In Her Blog on Medium; 2016-10; separately filled.


  • Generation X
  • GenX
  • Gen Ex
  • Slacker


Gina Pell
  • Tech Publishing entrepreneur
  • The What, a lifestyle blog.
  • Amy Parker, business partner
  • ex-Splendora
  • graduate, English, Cal (UCB)
  • an advisory board member to BlogHer
  • San Francisco native,
    grew up Marin County,
    attended San Rafael High School
  • two (young) children
  • <quote>But during one of those sunny suburban days, she realized she’d slipped on a label she never intended to wear: a cliche Marin County Mommy in tennis whites sipping a post-game Chardonnay at 2 in the afternoon.</quote>
    • Lynda, skill courses
    • creating Photoshop
    • DSLR (camera)
    • time management
Dave Pell


  • Margaret Johnson
    • the chief creative officer, Goodby, Silverstein & Partners
    • Used The Perennials concept in the campaign for Sonic Drive-In, 2016-H2;
      the campaign won an award.
  • Something about TV appearances


  • Dave Eggers bookist, artist and activist.
  • Gary Burden, artist.
  • Carrie Mae Weems,
  • Yo-Yo Ma
  • Alice Waters

The Rise of the Perennial Millennial | The Robin Report

(The Robin Report); The Rise of the Perennial Millennial; In Their Blog; 2016-08-15.

Nick Graham
  • CEO of Nick Graham, a Menswear brand (with a capital ‘M’), since 2014.
  • ex-founder, Chief Underpants Officer, JOE BOXER brand.


Perennial Millennials → a group of generationally agnostic individuals, equally committed to seeking out societal solutions, who respect the ability and intelligence of future generations to guide, be guided, and even ignore the follies of the previous generation.


  • prefer psychographics over demographics.
  • Claims origination of the concept Perennial Millennial.



This is a group who that

  • challenges and questions the loopholes in tax laws
  • seeks job opportunities that are both meaningful and satisfying
  • believes gun laws are antiquated and dangerous
  • without question, accepts that climate change is a real and urgent issue.


  • Someone graduating from college instantly in debt might not <snip/> behave the same as a debt-free someone.
    The next generations want to own their own business.
  • Someone who doesn’t trust the economic system as fair and equal will <snip/> not buy brands.
    • And that is the case with most of them.
    • Transparency is prophyoaxis against this attitude.



  • <quote>It’s  not how old people are or how much money they make: I’m more interested in how they think and feel.</quote>
  • <quote>We loosely define generational structures as a population’s influence on culture and society usually triggered by conflict, economics, or technology.
    • Greatest Generation
    • Silent Generation
    • Baby Boomers
    • GenX
    • Gen Y/Millennial
    • Gen Z.
  • The Millennials
    <quote>the first generation to cross from analog to binary thinking driven by the access to technology.</quote>
  • <quote>Marketers find generational structures useful for many reasons, not the least of which to figure out how to maximize revenues to that age group.</quote>

Rita Sherman’s Slide From Middle Class to Medicaid | NYT

One Woman’s Slide From Middle Class to Medicaid; Ron Lieber; In The New York Times (NYT); 2017-07-07.

Rita Sherman → ran out of money.


  • Medicare contra Medicaid
    They both begin with “Bedi-” so…
  • Rita Sherman
    • deceased at 94
    • indigent
  • Wealth
    • 1998
    • $600,000
  • A series of unfortunate events
    at least:

    • Insurance did not pay.
    • The trust failed.


  • Marcia Perna, daughter
    • age 66
  • Michael Perna, son in law.
    • age 67
    • diabetes
    • uninsurable


  • Dementia patients can’t be cared for at home
  • Dementia patients need continual supervision
  • Manifestations
    • incontinence
    • beligerence
    • urgent call to action
    • middle of the night activities
    • violence
    • care given is not work executed elsewhere.

We’ve studied the future of the internet since 2004 | Pew Research Center

Lee Rainie (Pew Research Center); In Their Blog on Medium


  • Internet of Things
  • datacosm
  • Joshua Cooper Ramo, The Seventh Sense. Networks. 2016.
  • lifestream
  • fifth limb
  • skin
  • prediction, predictive analytics
  • data ubiquity
  • context-aware gadgets
  • avatars
  • artificially intelligent agents
  • self-driving cars
  • virtual worlds
  • telepresence
  • knowledge economy
  • “new skills”
  • wicked problems, macroglobal wicked problems
  • new regulations (are needed)
  • Enlightenment sensibility


  • surveillance capitalismtm, see Shoshana Zuboff

Memes & Metaphors

  • Minority Report, the film, a meme, a theme
  • The Metaverse from Snow Crash, by Neal Stephenson


  • <quote>With so much upheaval ahead, people, groups, and organizations will be forced to adjust. At the level of social norms, it is easy to envision social environments in which people must constantly negotiate what information can be shared, what kinds of interruptions are tolerable, what balance of fact-checking and gossip is acceptable, and what personal multitasking is harmful. In other words, much of what constitutes civil behavior will be up for grabs.</quote>
  • <quote>Laws and institutions must go hand in hand with the progress of the human mind. As that becomes more developed, more enlightened, as new discoveries are made, new truths disclosed, and manners and opinions change with the change of circumstances, institutions must advance also, and keep pace with the times.</quote>, attributed to Thomas Jefferson, 1816:


  • Joshua Cooper Ramo, The Seventh Sense. Networks, 2017?
  • Stowe Boyd, pundit, a “futurist”
  • Aneesh Aneesh, University of Wisconsin, Milwaukee
  • Shoshana Zuboff, Harvard University


From Pew Research…

In Pew Trends, 2017-Summer (undated?)

The Fact Sheets


In 10 Years, Your iPhone Won’t Be a Phone Anymore | WSJ

In 10 Years, Your iPhone Won’t Be a Phone Anymore; Christopher Mims; In The Wall Street Journal (WSJ); 2017-06-25.
Teaser: Siri will be the conductor of a suite of devices, all tracking your interactions and anticipating your next moves

tl;dr → <gee-whiz!>Apple. Apple.  Apple.</gee-whiz!>


  • 2027
  • Apple
  • Siri
  • iPhone
  • foldable phones
  • body area network
  • Augmented Reality (AR)
  • iOS11
  • Tim Cook, CEO, Apple
  • Acquisitions
    • Lattice Data
    • Turi
    • Perceptio
    • Primesense
    • Metaio.
  • HoloLense, Microsoft
  • Products
    • HealthKit
    • CarPlay
    • Apple Pay
    • GymKit, with StairMaster
  • Artificial Intelligence (AI)
  • Augmented Reality (AR)
  • flying car


  • Ryan Walsh
    • newbie partner Floodgate (venture capital)
    • ex-Apple, product management for media, who from 2014 to 2016.
  • Jonathan Badeen, co-founder and chief strategy officer, Tinder


  • <quote>Trying to predict where technology will be in a decade may be a fool’s errand, but how often do we get to tie up so many emerging trends in a neat package?</quote>
  • <quote>All these technologies—interfacing with our smart homes, smart cars, even smart cities—will constitute not just a new way to interact with computers but a new way of life. And of course, worrisome levels of privacy invasion.</quote>
  • <quote>By 2027, Apple and its competitors will also have cemented a world of tradeoffs: If you want your life enhanced by AI and all the rest of this tech, you’re going to have to submit to constant surveillance—by your devices or, in many cases, by the tech giants themselves. Apple’s bet is that you will trust it to do this: The company’s privacy stance is that it isn’t going to look at or share your data, and it will be encrypted so others can’t look at it, either.</quote>

The Dentist’s Office Is a New Front in the Fight Against Domestic Violence | Slate

The Dentist’s Office Is a New Front in the Fight Against Domestic Violence; Ruth Graham; In Slate; 2017-05-31.

Original Source

Dentists are pushed to screen patients for domestic abuse — and offer help; Megan Thielking; In Stat; 2017-05-31.


  • P.A.N.D.A., short for “prevent abuse and neglect through dental awareness.”
  • Sue Camardese
    • “runs” the mid-Atlantic branch
  • Licensing requirements
    • Maryland
    • “looked into it”
      • Pennsylvania
      • North Carolina
      • South Carolina
      • Tennessee
  • Tufts University

Defensive Computing | O’Reilly

Defensive computing; Mike Loukides; In O’Reilly Media; 2017-05-31
Teaser: The tools of defensive computing, whether they involve mascara and face paint or random autonomous web browsing, belong to the harsh reality we’ve built.

tl;dr → generalized-handwringing
<quote> What other defensive tools will we see? I don’t know, but I’ll be watching </quote>


  • ad blockers
    Are the same but different.



In O’Reilly Media

  • The Computing Of Distrust; 2015-01-05.
    Teaser: A look at what lies ahead in the disenchanted age of postmodern computing.
  • The Ethics of Face Recognition; 2017-12-13.
    Teaser: We need AI researchers who are actively trying to defeat AI systems and exposing their inadequacies.